The resources on this page are there to get you started with researching a particular company. If you would like to do a deeper dive into all the information available, which is highly encouraged, especially if you progress in the interview process, please refer to the following guide:
by Sara Lowe
Last Updated May 6, 2025
714 views this year
Hot Tip! - Use Ticker Symbols
Publicly traded companies have ticker symbols, which act as a unique identifier on the exchange they are traded on. You can search databases using a company's ticker symbol narrowing your results to exactly the company you are looking for.
Search for company profiles, executives, news, and industry information. Company profiles include business focus, history, competition, SWOT analysis, executive, news coverage, and financial reports. Industry information includes access to market research, industry norms, industry ratios. Access issues? click on "more..." below
There has been an issue at times with accessing D&B Hoovers, especially off campus, due to DUO authentication. Specifically, if people had set their DUO authentication to remember them for seven days, and try to access one of these systems, they may find they cannot gain access to the database in question.
If and when this occurs, we recommend as a best solution to OPEN AN INCOGNITO WINDOW and access the database in that way. This will force the person to reauthenticate in DUO at the time of access and solve the problem.
General and business news as well as company and industry profiles. Daily newspapers such as the Wall Street Journal and New York Times can be read here. Allows 4 concurrent users.
Company profile information on 40,000 public and non-public companies, includes: overview, history, fact sheet, financial data, competitors, products & operations, subsidiaries & affiliates, and key executives.
